GOODHOOD X ADIDAS
After more than a decade of graft in the sneaker scene, isn’t it a bit mad to think that Goodhood has not once collaborated with adidas? Well — that is, until now: the Adidas Campus 80s has just been revamped by the influential Shoreditch boutique /
At first blush, it may seem that Goodhood’s played it safe with a classic, and arguably the most aesthetically influential, palette of blacks from heel to toe. But don’t be fooled, the lifestyle retailer didn’t stop there.
When weather turns hot (or when you happen to walk through flames), the shoe’s thermochromic three stripes and heel change from black to reveal a pattern of stars and branded logos. If this isn’t straight fire, then what is it?
To that, the team at Goodhood says: “Effectively, two shoes in one.”
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